PARKdesigned attended various seminars throughout the week to take advantage of Leeds Business Week. This programme hosted over 100 events dedicated to business and wider community across the city. Two particular events which stood out were ‘Think like a Search Engine’ hosted by Northern Lights PR and ‘Run over by the Management Juggernaut’.
Run over by the Management Juggernaut was held at the Leeds club and hosted by Dr Michael Cassop Thompson. The presentation brought to light how creativity and managerialism are actually co-dependent and the relegation of one will compromise the success of the other.
Think like a Search Engine was held at the Northern Ballet School. The seminar demonstrated the importance of your personal brand online and highlights how social media can be a powerful tool for developing relationships and growing your business.